@inproceedings{8da339e639eb49c8ab3d2dc63cd959e0,
title = "Winning the Soul by Discourse: The Persuasiveness of Figurative Language in Management Communication",
author = "J. Carruthers and Sandra Kiffin-Petersen",
year = "2006",
language = "English",
volume = "CDROM",
pages = "1--20",
editor = "J. Kennedy and {Di Milia}, L.",
booktitle = "2006 Proceedings of the 20th Annual Conference of the Australian and New Zealand Academy of Management",
publisher = "Central Queensland University",
edition = "Yeppoon, Queensland, Australia",
note = "20th Annual Conference of the Australian and New Zealand Academy of Management ; Conference date: 06-12-2006 Through 09-12-2006",
}