The Role of Multinational Corporation Characteristics and Strategic Actions in the Development of ASEAN Regionalism

Anthony Pecotich, H.H. Chia

Research output: Contribution to journalArticle

3 Citations (Scopus)
Original languageEnglish
Pages (from-to)63-87
JournalJournal of Global Marketing
Volume5
Issue number3
Publication statusPublished - 1992

Cite this

@article{2cf5146580544b3f98e393af4901ef3a,
title = "The Role of Multinational Corporation Characteristics and Strategic Actions in the Development of ASEAN Regionalism",
author = "Anthony Pecotich and H.H. Chia",
year = "1992",
language = "English",
volume = "5",
pages = "63--87",
journal = "Journal of Global Marketing",
issn = "0891-1762",
publisher = "Routledge",
number = "3",

}

The Role of Multinational Corporation Characteristics and Strategic Actions in the Development of ASEAN Regionalism. / Pecotich, Anthony; Chia, H.H.

In: Journal of Global Marketing, Vol. 5, No. 3, 1992, p. 63-87.

Research output: Contribution to journalArticle

TY - JOUR

T1 - The Role of Multinational Corporation Characteristics and Strategic Actions in the Development of ASEAN Regionalism

AU - Pecotich, Anthony

AU - Chia, H.H.

PY - 1992

Y1 - 1992

M3 - Article

VL - 5

SP - 63

EP - 87

JO - Journal of Global Marketing

JF - Journal of Global Marketing

SN - 0891-1762

IS - 3

ER -