The Relevance of Product Value and Store Value to Shopping Trip Value

Research output: Chapter in Book/Conference paper › Conference paper › peer-review

Original language	English
Title of host publication	11th Biennual World Marketing Congress 2003
Editors	J. Lewin
Place of Publication	Perth, Australia
Publisher	Academy of Marketing Science
Pages	N/A
Volume	2003
Edition	Perth, Australia
ISBN (Print)	093783061
Publication status	Published - 2003
Event	The Relevance of Product Value and Store Value to Shopping Trip Value - Perth, Australia Duration: 1 Jan 2003 → …

Conference	The Relevance of Product Value and Store Value to Shopping Trip Value
Period	1/01/03 → …

Cite this

@inproceedings{da8a035d405a406b92174a125d2a4b7b,

title = "The Relevance of Product Value and Store Value to Shopping Trip Value",

author = "Vien Diep and Jill Sweeney",

year = "2003",

language = "English",

isbn = "093783061",

volume = "2003",

pages = "N/A",

editor = "J. Lewin",

booktitle = "11th Biennual World Marketing Congress 2003",

publisher = "Academy of Marketing Science",

edition = "Perth, Australia",

note = "The Relevance of Product Value and Store Value to Shopping Trip Value ; Conference date: 01-01-2003",

}

TY - GEN

T1 - The Relevance of Product Value and Store Value to Shopping Trip Value

AU - Diep, Vien

AU - Sweeney, Jill

PY - 2003

Y1 - 2003

M3 - Conference paper

SN - 093783061

VL - 2003

SP - N/A

BT - 11th Biennual World Marketing Congress 2003

A2 - Lewin, J.

PB - Academy of Marketing Science

CY - Perth, Australia

T2 - The Relevance of Product Value and Store Value to Shopping Trip Value

Y2 - 1 January 2003

ER -