Original language | English |
---|---|
Pages (from-to) | 1828-1849 |
Journal | European Journal of Marketing |
Volume | 48 |
Issue number | 9/10 |
DOIs | |
Publication status | Published - 2014 |
Original language | English |
---|---|
Pages (from-to) | 1828-1849 |
Journal | European Journal of Marketing |
Volume | 48 |
Issue number | 9/10 |
DOIs | |
Publication status | Published - 2014 |