The Impact of Gender and Generation on the Start-Up Goals and Satisfaction of Home-Based and Commercial Enterprises

Leonie Still; Geoff Soutar; E.A. Walker

The Impact of Gender and Generation on the Start-Up Goals and Satisfaction of Home-Based and Commercial Enterprises

Leonie Still, Geoff Soutar, E.A. Walker

Research output: Contribution to journal › Article › peer-review

Abstract

This paper expands the previous work of Still and Soutar (2001) and Still, Soutar and Walker (2003a, 2003b) by considering generational differences in the start-up goals and later satisfaction of women small business proprietors in two different business locations - home based and non-home based.The results reveal generational differences across the locations both in respect to goals and satisfactions achieved. The results have implications for policy makers and researchers alike.

Original language	English
Pages (from-to)	72-80
Journal	Small Enterprise Research: The Journal of SEAANZ
Volume	13
Issue number	1
Publication status	Published - 2005

Cite this

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title = "The Impact of Gender and Generation on the Start-Up Goals and Satisfaction of Home-Based and Commercial Enterprises",

abstract = "This paper expands the previous work of Still and Soutar (2001) and Still, Soutar and Walker (2003a, 2003b) by considering generational differences in the start-up goals and later satisfaction of women small business proprietors in two different business locations - home based and non-home based.The results reveal generational differences across the locations both in respect to goals and satisfactions achieved. The results have implications for policy makers and researchers alike.",

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AB - This paper expands the previous work of Still and Soutar (2001) and Still, Soutar and Walker (2003a, 2003b) by considering generational differences in the start-up goals and later satisfaction of women small business proprietors in two different business locations - home based and non-home based.The results reveal generational differences across the locations both in respect to goals and satisfactions achieved. The results have implications for policy makers and researchers alike.

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JO - Small Enterprise Research: The Journal of SEAANZ

JF - Small Enterprise Research: The Journal of SEAANZ

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The Impact of Gender and Generation on the Start-Up Goals and Satisfaction of Home-Based and Commercial Enterprises

Abstract

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