The Effects of Strategic Management for Foreign Direct Investment on a Firm’s Performance: An Examination of Australian Service Organisations in China

Qin Yuan Jiang

Research output: ThesisDoctoral Thesis

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Abstract

The objective of this program of study is to identify the most important attributes of Australian Service Organizations (ASO) marketers that are associated with firms' successful entrance into China. Study 1 is based on the literature of entrepreneur strategy applied to marketing international services in China. Study 2 investigates how an ASO marketer obtains informal information about critical requirements for a firm's success. Study 3 finds that the use of informal information is effective in improving entrepreneurial capabilities, and tends to mediate the respondents' "Perceived entrepreneurship of the firm."
Original languageEnglish
QualificationDoctor of Philosophy
Awarding Institution
  • The University of Western Australia
Award date11 Nov 2016
Publication statusUnpublished - 2016

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