The Effect of Availability, Point of Purchase Advertising, and Sampling on Children's First Independent Food Purchases

Dafina Rexha, K. Mizerski, Dick Mizerski

Research output: Contribution to journalArticle

9 Citations (Scopus)
Original languageEnglish
Pages (from-to)148-166
JournalJournal of Promotion Management
Volume16
Issue number1
DOIs
Publication statusPublished - 2010

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