Original language | English |
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Publication status | Published - 2015 |
Event | Academy of Marketing Conference - Duration: 1 Jan 2011 → … |
Conference
Conference | Academy of Marketing Conference |
---|---|
Abbreviated title | AM |
Period | 1/01/11 → … |
Sebastian Molinillo, Arnold Japutra, Cheng-Hao Steve Chen
Research output: Contribution to conference › Abstract › peer-review
Original language | English |
---|---|
Publication status | Published - 2015 |
Event | Academy of Marketing Conference - Duration: 1 Jan 2011 → … |
Conference | Academy of Marketing Conference |
---|---|
Abbreviated title | AM |
Period | 1/01/11 → … |