Swiss Hotels' Web-site and E-mail Management: The Bandwagon Effect:

Jamie Murphy; Doina Olaru; R. Schegg; S. Frey

doi:10.1016/S0010-8804(03)90048-6

Swiss Hotels' Web-site and E-mail Management: The Bandwagon Effect:

Jamie Murphy, Doina Olaru, R. Schegg, S. Frey

Research output: Contribution to journal › Article › peer-review

60 Citations (Scopus)

Abstract

As they embrace technological advances, hoteliers become more sophisticated in their use of both the web and e-mail service, as demonstrated by this study of Swiss hotels.

Original language	English
Pages (from-to)	71-87
Journal	Cornell Hospitality Quarterly
Volume	44
Issue number	1
DOIs	https://doi.org/10.1016/S0010-8804(03)90048-6
Publication status	Published - 2003

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title = "Swiss Hotels' Web-site and E-mail Management: The Bandwagon Effect:",

abstract = "As they embrace technological advances, hoteliers become more sophisticated in their use of both the web and e-mail service, as demonstrated by this study of Swiss hotels.",

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JO - Cornell Hospitality Quarterly

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Swiss Hotels' Web-site and E-mail Management: The Bandwagon Effect:

Abstract

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