Swiss Hotels' Web-site and E-mail Management: The Bandwagon Effect:

Jamie Murphy, Doina Olaru, R. Schegg, S. Frey

Research output: Contribution to journalArticle

51 Citations (Scopus)

Abstract

As they embrace technological advances, hoteliers become more sophisticated in their use of both the web and e-mail service, as demonstrated by this study of Swiss hotels.
Original languageEnglish
Pages (from-to)71-87
JournalCornell Hospitality Quarterly
Volume44
Issue number1
DOIs
Publication statusPublished - 2003

Fingerprint

Bandwagon effect
Electronic mail
Hotels
Web sites
Technological advances
World Wide Web
effect
services

Cite this

@article{3b24b8c6dc1d42e1802c64277df518e8,
title = "Swiss Hotels' Web-site and E-mail Management: The Bandwagon Effect:",
abstract = "As they embrace technological advances, hoteliers become more sophisticated in their use of both the web and e-mail service, as demonstrated by this study of Swiss hotels.",
author = "Jamie Murphy and Doina Olaru and R. Schegg and S. Frey",
year = "2003",
doi = "10.1016/S0010-8804(03)90048-6",
language = "English",
volume = "44",
pages = "71--87",
journal = "Cornell Hospitality Quarterly",
issn = "1938-9655",
publisher = "SAGE Publications Ltd",
number = "1",

}

Swiss Hotels' Web-site and E-mail Management: The Bandwagon Effect: / Murphy, Jamie; Olaru, Doina; Schegg, R.; Frey, S.

In: Cornell Hospitality Quarterly, Vol. 44, No. 1, 2003, p. 71-87.

Research output: Contribution to journalArticle

TY - JOUR

T1 - Swiss Hotels' Web-site and E-mail Management: The Bandwagon Effect:

AU - Murphy, Jamie

AU - Olaru, Doina

AU - Schegg, R.

AU - Frey, S.

PY - 2003

Y1 - 2003

N2 - As they embrace technological advances, hoteliers become more sophisticated in their use of both the web and e-mail service, as demonstrated by this study of Swiss hotels.

AB - As they embrace technological advances, hoteliers become more sophisticated in their use of both the web and e-mail service, as demonstrated by this study of Swiss hotels.

U2 - 10.1016/S0010-8804(03)90048-6

DO - 10.1016/S0010-8804(03)90048-6

M3 - Article

VL - 44

SP - 71

EP - 87

JO - Cornell Hospitality Quarterly

JF - Cornell Hospitality Quarterly

SN - 1938-9655

IS - 1

ER -