Strategy choice's impact on the market orientation-performance relationship in professional service firms

Geoff Soutar, Jill Sweeney, Claudia Amonini, J. Mccoll-Kennedy

Research output: Chapter in Book/Conference paperConference paper

Original languageEnglish
Title of host publication3Rs: Reputation, Responsibility and Relevance
EditorsM. Thyne, K.R. Deans
Place of PublicationNew Zealand
PublisherSchool of Business, Otago University
Pages630-636
Volumen/a
EditionDunedin, New Zealand
ISBN (Print)9781877156299
Publication statusPublished - 2007
EventStrategy choice's impact on the market orientation-performance relationship in professional service firms - Dunedin, New Zealand
Duration: 1 Jan 2007 → …

Conference

ConferenceStrategy choice's impact on the market orientation-performance relationship in professional service firms
Period1/01/07 → …

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