@inproceedings{4062cdca2b0a44ba945c794e3281a285,
title = "Sport Marketing on Fortune Global 500 Websites",
author = "Lawrence Neale and Arno Scharl and Jamie Murphy",
year = "2004",
language = "English",
isbn = "1885693524",
volume = "2003",
pages = "N/A",
editor = "B.G. Pitts",
booktitle = "Sharing Best Practices in Sport Marketing",
publisher = "Fitness Information Technology",
address = "United States",
edition = "Gainesville, USA",
note = "Sport Marketing on Fortune Global 500 Websites ; Conference date: 01-01-2004",
}