| Original language | English |
|---|---|
| Title of host publication | Proceedings 2012 ANZMAC Conference: Sharing the Cup of Knowledge |
| Publisher | Promaco Conventions Pty. Ltd. |
| Pages | 1-7 |
| Publication status | Published - 2012 |
| Event | Australia and New Zealand Marketing Academy Conference: Sharing the Cup of Knowledge - Adelaide, Australia Duration: 3 Dec 2012 → 5 Dec 2012 |
Conference
| Conference | Australia and New Zealand Marketing Academy Conference |
|---|---|
| Abbreviated title | ANZMAC 2012 |
| Country/Territory | Australia |
| City | Adelaide |
| Period | 3/12/12 → 5/12/12 |