Social capital and trust in collaborative marketing groups: The case of vegetable clusters in the Southern Philippines

J. T. Axalan, S. B. Concepcion, M. O. Montiflor, R. J.G. Lamban, R. R. Real, P. J. Batt, R. B. Murray-Prior, M. F. Rola-Rubzen, F. T. Israel, D. I. Apara, R. H. Bacus

Research output: Chapter in Book/Conference paperChapterpeer-review

1 Citation (Scopus)

Abstract

Over the past two decades, numerous studies have explored the role and the impact of social capital in organizations. Social capital helps overcome problems of institutional access to information, credit, the supply of farm inputs and the provision of government services. Despite the increasing number of studies, the role of social capital and trust in collaborative marketing arrangements for smallholder producers remains relatively unexplored. This study examines social capital among cluster marketing groups in three regions of the Southern Philippines. The results show that social capital in the form of affiliations and networks, social cohesiveness, open communication and trust had positive benefits for each of the cluster marketing groups.

Original languageEnglish
Title of host publicationIV International Symposium on Improving the Performance of Supply Chains in te Transitional Economies
PublisherInternational Society for Horticultural Science
Pages79-84
Number of pages6
ISBN (Print)9789066056565
DOIs
Publication statusPublished - 20 Sep 2013
Externally publishedYes

Publication series

NameActa Horticulturae
Volume1006
ISSN (Print)0567-7572

Fingerprint

Dive into the research topics of 'Social capital and trust in collaborative marketing groups: The case of vegetable clusters in the Southern Philippines'. Together they form a unique fingerprint.

Cite this