@inproceedings{00f2652a122e4e6cb81ceb59cf8ce234,
title = "Persuading Adolescent Males to Recognise the Negative Consequences of Alcohol Consumption: A Communications Challenge",
author = "Simone Pettigrew and R. Donovan",
year = "2003",
language = "English",
volume = "2003",
pages = "189--200",
editor = "Gilles Laurent and Dwight Merunika and Judy Zaichkowsky",
booktitle = "Marketing Communcations and Consumer Behaviour",
publisher = "Insitut d'Administration des Enterprises",
edition = "La Londe les Maures, France",
note = "Persuading Adolescent Males to Recognise the Negative Consequences of Alcohol Consumption: A Communications Challenge ; Conference date: 01-01-2003",
}