Perceived value and its impact on choice behavior in a retail setting

J. Swait, Jill Sweeney

Research output: Contribution to journalArticlepeer-review

119 Citations (Scopus)
Original languageEnglish
Pages (from-to)77-88
JournalJournal of Retailing and Consumer Services
Volume7
Issue numberN/A
Publication statusPublished - 2000

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