@inbook{26c81665f29c4a2cad864f78d90076ad,
title = "Moderation and Mediation Analysis",
author = "Karine Charry and Kristof Coussement and Nathalie Demoulin and Nico Heuvinck",
year = "2016",
doi = "10.4324/9781315525532-8",
language = "English",
isbn = "9781472477453",
series = "Marketing Research with IBM{\textregistered} SPSS Statistics",
publisher = "Brunner-Routledge",
pages = "229--247",
editor = "Karine Charry and Kristof Coussement and Nathalie Demoulin and Nico Heuvinck",
booktitle = "Marketing Research with IBM{\textregistered} SPSS Statistics",
}