Mindsets, hedonic value and compulsive buying

Arnold Japutra, Zening Song, Ahmad Daryanto

Research output: Contribution to conferenceAbstract

Original languageEnglish
Publication statusPublished - 2017
Event8th EMAC Regional Marketing Conference - Timisoara, Timisoara, Romania
Duration: 20 Sep 201722 Sep 2017

Conference

Conference8th EMAC Regional Marketing Conference
CountryRomania
CityTimisoara
Period20/09/1722/09/17

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