Mindsets, Deal Proneness and Compulsive Buying

Arnold Japutra, Zening Song, Ahmad Daryanto

Research output: Chapter in Book/Conference paperConference paper

Original languageEnglish
Title of host publication2018 Global Marketing Conference Proceedings
PublisherGlobal Alliance of Marketing and Management Associations
Pages301-319
Publication statusPublished - 2018
Event2018 Global Marketing Conference - Hotel New Otani, Tokyo, Japan
Duration: 26 Jul 201829 Jul 2018
http://gammaconference.org/2018/?ckattempt=1

Conference

Conference2018 Global Marketing Conference
Abbreviated titleGMC
Country/TerritoryJapan
CityTokyo
Period26/07/1829/07/18
Internet address

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