Masterpieces of Swiss Entrepreneurship: Swiss SMEs Competing in Global Markets

Jean-Pierre Jeannet, Thierry Volery, Heiko Bergmann, Cornelia Amstutz

Research output: Book/ReportBookpeer-review

Abstract

This open access book focuses on Switzerland-based medium-sized companies with a longstanding export tradition and a proven dominance in global niche markets. Based upon in-depth documentation and analysis of 36 Swiss companies over their entire history, an expert team of authors presents several parallels in the pathways and success factors which allowed these firms to become dominant and operate from a high-cost location such as Switzerland.
The book enhances these insights by providing detailed company profiles documenting the company history, development, and how their relevant global niche positions were reached. Readers will benefit from these profiles as they compile a diverse selection of industries, mainly active within the B2B sector, with mostly mature companies and different types of ownership structures including family firms
Original languageEnglish
Place of PublicationNetherlands
PublisherSpringer
ISBN (Electronic)978-3-030-65287-6
ISBN (Print)978-3-030-65286-9
DOIs
Publication statusPublished - 23 May 2021

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