Macromarketing and International Trade: Comparative Advantage versus Cosmopolitan Considerations

P. Ellis, Anthony Pecotich

Research output: Contribution to journalArticlepeer-review

7 Citations (Scopus)
Original languageEnglish
Pages (from-to)32-56
JournalJournal of Macromarketing
Volume22
Issue number1
Publication statusPublished - 2002

Cite this