It is time to prepare for the future: Forecasting social trends

Soyeon Caren Han, Hyunsuk Chung, Byeong Ho Kang

Research output: Chapter in Book/Conference paperConference paperpeer-review

7 Citations (Scopus)

Abstract

A social issue is what arises when the public discuss a specific event. Recently, many large Internet based service companies provide new trends services that display the emerging issues based on their data, for example, Google displays "top 10 most searched topics" every hour. Those emerging issues reflect the trend of public interest. Forecasting those issues helps the user to prepare for the future. In this paper, we present our research on proposing the social issue-forecasting model. To do so, we first collected social issue keyword from Google Trends for 3 months since it is based on the large scale of public data. We apply the k-nearest neighbor algorithm, which is the pattern recognition technology for recognizing the complex patterns and trends. To improve the accuracy, we applied Ripple Down Rules.

Original languageEnglish
Title of host publication Computer Applications for Database, Education, and Ubiquitous Computing
Place of PublicationCham
PublisherSpringer
Pages325-331
Number of pages7
ISBN (Print)9783642356025
DOIs
Publication statusPublished - 2012
Externally publishedYes
EventComputer Applications for Database, Education and Ubiquitous Computing - Gangneug, Korea, Republic of
Duration: 16 Dec 201219 Dec 2012

Publication series

NameCommunications in Computer and Information Science
Volume352 CCIS
ISSN (Print)1865-0929

Conference

ConferenceComputer Applications for Database, Education and Ubiquitous Computing
Country/TerritoryKorea, Republic of
CityGangneug
Period16/12/1219/12/12

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