Investment Preferences of Individual Investors: Identifying Characteristic Groups

M. Clark-Murphy, Geoff Soutar

Research output: Chapter in Book/Conference paperConference paper

Original languageEnglish
Title of host publicationMarketing Across Borders and Boundaries
EditorsJeffery E. Lewis
Place of PublicationMiami, US
PublisherAcademy of Marketing Science
Pages240-244
Volume11
EditionPerth, Australia
ISBN (Print)0937830601
Publication statusPublished - 2003
EventInvestment Preferences of Individual Investors: Identifying Characteristic Groups - Perth, Australia
Duration: 1 Jan 2003 → …

Conference

ConferenceInvestment Preferences of Individual Investors: Identifying Characteristic Groups
Period1/01/03 → …

Cite this

Clark-Murphy, M., & Soutar, G. (2003). Investment Preferences of Individual Investors: Identifying Characteristic Groups. In J. E. Lewis (Ed.), Marketing Across Borders and Boundaries (Perth, Australia ed., Vol. 11, pp. 240-244). Miami, US: Academy of Marketing Science.