Inverstigating the construct of adolescent receptivity to tobacco advertising and promotion

Alvin Lee, Dick Mizerski, K. Mizerski, C.S.D. Lam

Research output: Chapter in Book/Conference paperConference paper

Original languageEnglish
Title of host publicationThe Proceedings of the 2005 Asia-Pacific Conference of The American Academy of Advertising
EditorsH. Cheng, K. Chan
Place of PublicationUSA
PublisherAmerican Academy of Advertising
Pages50-65
VolumeN/A
EditionHong Kong
ISBN (Print)0931030331
Publication statusPublished - 2005
EventInverstigating the construct of adolescent receptivity to tobacco advertising and promotion - Hong Kong
Duration: 1 Jan 2005 → …

Conference

ConferenceInverstigating the construct of adolescent receptivity to tobacco advertising and promotion
Period1/01/05 → …

Cite this

Lee, A., Mizerski, D., Mizerski, K., & Lam, C. S. D. (2005). Inverstigating the construct of adolescent receptivity to tobacco advertising and promotion. In H. Cheng, & K. Chan (Eds.), The Proceedings of the 2005 Asia-Pacific Conference of The American Academy of Advertising (Hong Kong ed., Vol. N/A, pp. 50-65). USA: American Academy of Advertising.
Lee, Alvin ; Mizerski, Dick ; Mizerski, K. ; Lam, C.S.D. / Inverstigating the construct of adolescent receptivity to tobacco advertising and promotion. The Proceedings of the 2005 Asia-Pacific Conference of The American Academy of Advertising. editor / H. Cheng ; K. Chan. Vol. N/A Hong Kong. ed. USA : American Academy of Advertising, 2005. pp. 50-65
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year = "2005",
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Lee, A, Mizerski, D, Mizerski, K & Lam, CSD 2005, Inverstigating the construct of adolescent receptivity to tobacco advertising and promotion. in H Cheng & K Chan (eds), The Proceedings of the 2005 Asia-Pacific Conference of The American Academy of Advertising. Hong Kong edn, vol. N/A, American Academy of Advertising, USA, pp. 50-65, Inverstigating the construct of adolescent receptivity to tobacco advertising and promotion, 1/01/05.

Inverstigating the construct of adolescent receptivity to tobacco advertising and promotion. / Lee, Alvin; Mizerski, Dick; Mizerski, K.; Lam, C.S.D.

The Proceedings of the 2005 Asia-Pacific Conference of The American Academy of Advertising. ed. / H. Cheng; K. Chan. Vol. N/A Hong Kong. ed. USA : American Academy of Advertising, 2005. p. 50-65.

Research output: Chapter in Book/Conference paperConference paper

TY - GEN

T1 - Inverstigating the construct of adolescent receptivity to tobacco advertising and promotion

AU - Lee, Alvin

AU - Mizerski, Dick

AU - Mizerski, K.

AU - Lam, C.S.D.

PY - 2005

Y1 - 2005

M3 - Conference paper

SN - 0931030331

VL - N/A

SP - 50

EP - 65

BT - The Proceedings of the 2005 Asia-Pacific Conference of The American Academy of Advertising

A2 - Cheng, H.

A2 - Chan, K.

PB - American Academy of Advertising

CY - USA

ER -

Lee A, Mizerski D, Mizerski K, Lam CSD. Inverstigating the construct of adolescent receptivity to tobacco advertising and promotion. In Cheng H, Chan K, editors, The Proceedings of the 2005 Asia-Pacific Conference of The American Academy of Advertising. Hong Kong ed. Vol. N/A. USA: American Academy of Advertising. 2005. p. 50-65