Introduction to Special Section: A discourse on alternative world views in marketing research

Research output: Contribution to journalComment/debate

Original languageEnglish
Pages (from-to)295-296
JournalAustralasian Marketing Journal
Volume26
Issue number4
DOIs
Publication statusPublished - Nov 2018

Cite this

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title = "Introduction to Special Section: A discourse on alternative world views in marketing research",
author = "Sharon Purchase",
year = "2018",
month = "11",
doi = "10.1016/j.ausmj.2018.10.001",
language = "English",
volume = "26",
pages = "295--296",
journal = "Australasian Marketing Journal",
issn = "1839-3349",
publisher = "Pergamon",
number = "4",

}

Introduction to Special Section : A discourse on alternative world views in marketing research. / Purchase, Sharon.

In: Australasian Marketing Journal, Vol. 26, No. 4, 11.2018, p. 295-296.

Research output: Contribution to journalComment/debate

TY - JOUR

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T2 - A discourse on alternative world views in marketing research

AU - Purchase, Sharon

PY - 2018/11

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DO - 10.1016/j.ausmj.2018.10.001

M3 - Comment/debate

VL - 26

SP - 295

EP - 296

JO - Australasian Marketing Journal

JF - Australasian Marketing Journal

SN - 1839-3349

IS - 4

ER -