Information Search among Chinese Consumers: Does Cultural Orientation Matter?

M Yu, Fang Liu, Julie Lee, B.K.A. Albatati

Research output: Chapter in Book/Conference paperConference paperpeer-review

Original languageEnglish
Title of host publicationANZMAC Annual Conference 2014 Proceedings:Agents of Change
Place of PublicationBrisbane, Australi
PublisherGriffith University
Pages888-894
VolumeN/A
ISBN (Print)14473275
Publication statusPublished - 2014
EventInformation Search among Chinese Consumers: Does Cultural Orientation Matter? - Brisbane
Duration: 1 Jan 2014 → …

Conference

ConferenceInformation Search among Chinese Consumers: Does Cultural Orientation Matter?
Period1/01/14 → …

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