Grandparent Syndrome vs. Grandparent Disorder: A Clarification and Examination in the Context of Consumer Behaviour

Michele Roberts, Simone Pettigrew

Research output: Chapter in Book/Conference paperConference paperpeer-review

Original languageEnglish
Title of host publicationProceedings of the Academy of Marketing Conference 2011
Place of PublicationUK
PublisherAcademy of Marketing
ISBN (Print)9780956112234
Publication statusPublished - 2011
EventAcademy of Marketing Conference 2011 - Liverpool, United Kingdom
Duration: 5 Jul 20117 Jul 2011


ConferenceAcademy of Marketing Conference 2011
Country/TerritoryUnited Kingdom

Cite this