From e-CRM to s-CRM. Critical factors underpinning the social CRM activities of SMEs

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@article{4f9532119c9a48f4a2003347733411f6,

title = "From e-CRM to s-CRM. Critical factors underpinning the social CRM activities of SMEs",

author = "Paul Harrigan and M. Miles",

year = "2014",

doi = "10.1080/13215906.2014.11082079",

language = "English",

volume = "21",

pages = "99--116",

journal = "Small Enterprise Research",

issn = "1321-5906",

publisher = "Brunner-Routledge",

number = "1",

}