Original language | English |
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Title of host publication | Doing more with less |
Editors | Paul Ballantine, Jorg Finsterwalder |
Place of Publication | Christchurch, NZ |
Publisher | University of Canterbury |
Pages | Online Proceedings |
Volume | N/A |
Edition | Christchurch, NZ |
ISBN (Print) | 9780473178208 |
Publication status | Published - 2010 |
Event | Australian and New Zealand Marketing Academy Conference 2010: Doing More with Less - University of Canterbury, Christchurch, New Zealand Duration: 29 Nov 2010 → 1 Dec 2010 http://www.anzmac2010.org/ |
Conference
Conference | Australian and New Zealand Marketing Academy Conference 2010 |
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Abbreviated title | ANZMAC 2010 |
Country/Territory | New Zealand |
City | Christchurch |
Period | 29/11/10 → 1/12/10 |
Internet address |