Evaluating the economic benefits from investments in weather and forecast information is hindered by a lack of knowledge about how broadacre farmers use this information. It remains unclear which weather and forecast products farmers use, and which features are considered most important. Little is also known about how the available weather and forecast information impacts the management decisions of farmers, for instance how different forecast horizons impact farming practices along the year.
This study is the first to address these gaps. Primary data from 51 farmers was collected using detailed interviews in 3 locations of the Western Australian wheatbelt between July and October 2017.