Fairness management: India, Pakistan and Bangladesh

B. Nguyen, L. Simkin, Sanjit Roy

Research output: Chapter in Book/Conference paperChapter

1 Citation (Scopus)
Original languageEnglish
Title of host publicationEthical and Social Marketing in Asia: Incorporating Fairness Management
EditorsBang Nguyen, Chris Rowley
Place of PublicationAmsterdam, Netherlands
PublisherElsevier
Pages233–252
ISBN (Print)9780081000977
DOIs
Publication statusPublished - 2015

Publication series

NameAsian Studies: Contemporary Issues and Trends

Cite this

Nguyen, B., Simkin, L., & Roy, S. (2015). Fairness management: India, Pakistan and Bangladesh. In B. Nguyen, & C. Rowley (Eds.), Ethical and Social Marketing in Asia: Incorporating Fairness Management (pp. 233–252). (Asian Studies: Contemporary Issues and Trends). Amsterdam, Netherlands: Elsevier. https://doi.org/10.1016/B978-0-08-100097-7.00012-X