| Original language | English |
|---|---|
| Title of host publication | Contemporary Issues in International Business and Marketing |
| Editors | G. Ogunmokun, R. Gabbay |
| Place of Publication | Australia |
| Publisher | Academic Press International |
| Pages | 1-40 |
| Volume | n/a |
| ISBN (Print) | 0958572003 |
| Publication status | Published - 1998 |
Export Marketing: Historical Development and Theoretical Integration
P.D. Ellis, Anthony Pecotich
Research output: Chapter in Book/Conference paper › Chapter › peer-review