Epilogue to the Special Issue and reflections on the future of engagement research

Linda D. Hollebeek, Jodie Conduit, Jill Sweeney, Geoffrey Soutar, Ingo O. Karpen, Wade Jarvis, Tom Chen

Research output: Contribution to journalArticle

35 Citations (Scopus)
Original languageEnglish
Pages (from-to)586-594
Number of pages9
JournalJournal of Marketing Management
Issue number5-6
Publication statusPublished - 23 Mar 2016

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