@inproceedings{82c3ad78f2304c688e033c1cbcfc29df,
title = "Entrepreneurship, Innovation and Incumbency in Vietnam's Turbulent Financial Sector: Bank Marketing and Strategy Implications for Private Sector Challengers",
author = "William Ardrey and A. Karunaratna and M. Keane",
year = "2003",
language = "English",
isbn = "0868039837",
volume = "N/A",
pages = "818--823",
editor = "Rachel Kennedy",
booktitle = "Celebration of Ehrenberg and Bass, ANZMAC Conference Proceedings",
publisher = "University of South Australia",
address = "Australia",
edition = "Adelaide, SA",
note = "Entrepreneurship, Innovation and Incumbency in Vietnam's Turbulent Financial Sector: Bank Marketing and Strategy Implications for Private Sector Challengers ; Conference date: 01-01-2003",
}