Customer retrenchment: developing a conceptual framework

Research output: Chapter in Book/Conference paperConference paper

Original languageEnglish
Title of host publication1998 Reseach conference
EditorsA. Menon, J. Sheth
Place of PublicationUSA
PublisherCentre for Relationship Marketing
Pages8
Volumen/a
EditionAtlanta
Publication statusPublished - 1998
EventCustomer retrenchment: developing a conceptual framework - Atlanta
Duration: 1 Jan 1998 → …

Conference

ConferenceCustomer retrenchment: developing a conceptual framework
Period1/01/98 → …

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