@inproceedings{45577741e7a644faae07a6821c69446f,
title = "Culture, Negative Brand Information and Consumers{\textquoteright} Intention to Search",
author = "S. Yu and Fang Liu and Julie Lee",
year = "2015",
language = "English",
isbn = "14413582",
volume = "N/A",
pages = "1--8",
booktitle = "Australia and New Zealand Marketing Association Conference Proceedings",
publisher = "Promaco Conventions Pty. Ltd.",
note = "Culture, Negative Brand Information and Consumers{\textquoteright} Intention to Search ; Conference date: 01-01-2015",
}