Consumer perceived value

Jill Sweeney, G. Soutar, L.W. Johnson

Research output: Chapter in Book/Conference paperConference paper

Original languageEnglish
Title of host publicationANZMEC 97
Editors Reed
Place of PublicationMelbourne
PublisherMonash University Publishing
Pages851-852
Volume1
EditionMelbourne
Publication statusPublished - 1997
EventConsumer perceived value - Melbourne
Duration: 1 Jan 1997 → …

Conference

ConferenceConsumer perceived value
Period1/01/97 → …

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