Consumer Behaviour: Implications for Marketing Strategy

P. Quester, Simone Pettigrew

Research output: Book/ReportBook

Original languageEnglish
Place of PublicationNorth Ryde, Australia
PublisherMcGraw-Hill Australia
VolumeN/A
Edition6th
ISBN (Print)9780070287099
Publication statusPublished - 2010

Cite this

Quester, P., & Pettigrew, S. (2010). Consumer Behaviour: Implications for Marketing Strategy. (6th ed.) North Ryde, Australia: McGraw-Hill Australia.