Consequences of customer advocacy

Sanjit Roy

Research output: Contribution to journal › Article › peer-review

44 Citations (Scopus)

Original language	English
Pages (from-to)	260-276
Journal	Journal of Strategic Marketing
Volume	21
Issue number	3
DOIs	https://doi.org/10.1080/0965254X.2013.790468
Publication status	Published - 2013

Access to Document

@article{cc8393de8bec432fbd3771074ad22879,

title = "Consequences of customer advocacy",

author = "Sanjit Roy",

year = "2013",

doi = "10.1080/0965254X.2013.790468",

language = "English",

volume = "21",

pages = "260--276",

journal = "Journal of Strategic Marketing",

issn = "0965-254X",

publisher = "Routledge",

number = "3",

}