Comparing the Perceived Value of Information and Entertainment Mobile Services

M Pihlstrom, Greg Brush

Research output: Contribution to journal › Article › peer-review

258 Citations (Scopus)

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@article{7f0c424a24e843b2b8f0782ff9524fa7,

title = "Comparing the Perceived Value of Information and Entertainment Mobile Services",

author = "M Pihlstrom and Greg Brush",

year = "2008",

doi = "10.1002/mar.20236",

language = "English",

volume = "25",

pages = "732--755",

journal = "Psychology & Marketing",

issn = "0742-6046",

publisher = "Wiley-Liss",

number = "8",

}