Comparing Aggregate and Individual Measures of Habit - A Study of Grocery Buying Behaviour

T. Pham, Dick Mizerski, J. Wiley, K. Mizerski

Research output: Chapter in Book/Conference paperConference paperpeer-review

Original languageEnglish
Title of host publicationANZMAC2008 - Marketing: Shifting the Focus from Mainstram to Offbeat
EditorsDaniela Spanjaard, Sara Denize, Neeru Sharma
Place of PublicationSydney NSW
PublisherUniversity of Western Sydney
Pages176
Volume01
EditionSydney NSW
ISBN (Print)1863081437
Publication statusPublished - 2008
EventComparing Aggregate and Individual Measures of Habit - A Study of Grocery Buying Behaviour - Sydney NSW
Duration: 1 Jan 2008 → …

Conference

ConferenceComparing Aggregate and Individual Measures of Habit - A Study of Grocery Buying Behaviour
Period1/01/08 → …

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