Celebrity chefs and new meat consumption norms: Seeking questions, not answers

Rachel Ankeny, Michelle Phillipov, Heather Bray

Research output: Contribution to journalArticlepeer-review


In this article, we argue that celebrity and other high-profile chefs have roles to play in conversations about the emerging range of new meat consumption norms, which might include humanely produced meat, wild meat, or other considerations. However, we contend that restaurants and popular media may be limited spaces in which to engage consumers in these conversations. Ultimately, celebrity and high-profile chefs can help us not only to reflect on our eating habits, but also to engage us in ways that help us to ask the right questions rather than encouraging reliance on set answers from them or other supposed experts.
Original languageEnglish
JournalM/C Journal : a Journal of Media & Culture
Issue number2
Publication statusPublished - Apr 2019


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