Case study 5: Amazon.in: Surviving in a jungle

Sanjit Kumar Roy, Rajdeep Charaborti

Marketing

Research output: Chapter in Book/Conference paper › Chapter › peer-review

2 Citations (Scopus)

2 Citations
1 Edited book/Anthology

1 results

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2017
Services Marketing Cases in Emerging Markets: An Asian Perspective
Roy, S., 2017, Switzerland: Springer International Publishing. 184 p.
Research output: Book/Report › Edited book/Anthology › peer-review