Bringing rigor and reality to early-stage R&D decisions

H. Courtney, Dan Lovallo

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	40-45
Journal	Research Technology Management
Volume	47
Issue number	5
Publication status	Published - 2004

Cite this

@article{28e0f977c3d742278f00d69a2c4c857c,

title = "Bringing rigor and reality to early-stage R&D decisions",

author = "H. Courtney and Dan Lovallo",

year = "2004",

language = "English",

volume = "47",

pages = "40--45",

journal = "Research Technology Management",

issn = "0895-6308",

publisher = "Industrial Research Institute Inc.",

number = "5",

}