Benefits and Costs of Consumer Relationships: A Study of Professional Service Providers

Jill Sweeney, E. Fernandez

Research output: Chapter in Book/Conference paperConference paper

Original languageEnglish
Title of host publicationMarketing accountabilities and responsibilities
EditorsJ. Wiley, P. Thirkell
Place of PublicationNew Zealand
PublisherVictoria University of Wellington
PagesN/A
Volume2004
EditionWellington, New Zealand
ISBN (Print)0475222151
Publication statusPublished - 2004
EventBenefits and Costs of Consumer Relationships: A Study of Professional Service Providers - Wellington, New Zealand
Duration: 1 Jan 2004 → …

Conference

ConferenceBenefits and Costs of Consumer Relationships: A Study of Professional Service Providers
Period1/01/04 → …

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