Original language | English |
---|---|
Pages (from-to) | N/A |
Journal | The MCKinsey Quarterly |
Volume | 2005 |
Issue number | 4 |
Publication status | Published - 2005 |
Beating the odds in market entry
J.T. Horn, Dan Lovallo, S.P. Vigurie
Research output: Contribution to journal › Article
16
Citations
(Scopus)