Assessing the Effects of In-School Point of Purchase and Sampling on the Choice of a Healthy Food Option

Dafina Rexha, K. Mizerski, Dick Mizerski

Research output: Chapter in Book/Conference paperConference paper

Original languageEnglish
Title of host publication2005 AMA Winter Educators' Conference: Marketing Theory and Applications
EditorsK. Seiders, G.B. Voss
Place of PublicationUSA
PublisherAmerican Marketing Association
Pages99-100
Volume16
EditionSan Antonio, USA
ISBN (Print)10540806
Publication statusPublished - 2005
EventAssessing the Effects of In-School Point of Purchase and Sampling on the Choice of a Healthy Food Option - San Antonio, USA
Duration: 1 Jan 2005 → …

Conference

ConferenceAssessing the Effects of In-School Point of Purchase and Sampling on the Choice of a Healthy Food Option
Period1/01/05 → …

Cite this

Rexha, D., Mizerski, K., & Mizerski, D. (2005). Assessing the Effects of In-School Point of Purchase and Sampling on the Choice of a Healthy Food Option. In K. Seiders, & G. B. Voss (Eds.), 2005 AMA Winter Educators' Conference: Marketing Theory and Applications (San Antonio, USA ed., Vol. 16, pp. 99-100). USA: American Marketing Association.
Rexha, Dafina ; Mizerski, K. ; Mizerski, Dick. / Assessing the Effects of In-School Point of Purchase and Sampling on the Choice of a Healthy Food Option. 2005 AMA Winter Educators' Conference: Marketing Theory and Applications. editor / K. Seiders ; G.B. Voss. Vol. 16 San Antonio, USA. ed. USA : American Marketing Association, 2005. pp. 99-100
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Rexha, D, Mizerski, K & Mizerski, D 2005, Assessing the Effects of In-School Point of Purchase and Sampling on the Choice of a Healthy Food Option. in K Seiders & GB Voss (eds), 2005 AMA Winter Educators' Conference: Marketing Theory and Applications. San Antonio, USA edn, vol. 16, American Marketing Association, USA, pp. 99-100, Assessing the Effects of In-School Point of Purchase and Sampling on the Choice of a Healthy Food Option, 1/01/05.

Assessing the Effects of In-School Point of Purchase and Sampling on the Choice of a Healthy Food Option. / Rexha, Dafina; Mizerski, K.; Mizerski, Dick.

2005 AMA Winter Educators' Conference: Marketing Theory and Applications. ed. / K. Seiders; G.B. Voss. Vol. 16 San Antonio, USA. ed. USA : American Marketing Association, 2005. p. 99-100.

Research output: Chapter in Book/Conference paperConference paper

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T1 - Assessing the Effects of In-School Point of Purchase and Sampling on the Choice of a Healthy Food Option

AU - Rexha, Dafina

AU - Mizerski, K.

AU - Mizerski, Dick

PY - 2005

Y1 - 2005

M3 - Conference paper

SN - 10540806

VL - 16

SP - 99

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BT - 2005 AMA Winter Educators' Conference: Marketing Theory and Applications

A2 - Seiders, K.

A2 - Voss, G.B.

PB - American Marketing Association

CY - USA

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Rexha D, Mizerski K, Mizerski D. Assessing the Effects of In-School Point of Purchase and Sampling on the Choice of a Healthy Food Option. In Seiders K, Voss GB, editors, 2005 AMA Winter Educators' Conference: Marketing Theory and Applications. San Antonio, USA ed. Vol. 16. USA: American Marketing Association. 2005. p. 99-100