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An investigation of customer lifetime value factors
Steffen Zorn
UWA Business School
Research output
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Thesis
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Doctoral Thesis
2180
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Dive into the research topics of 'An investigation of customer lifetime value factors'. Together they form a unique fingerprint.
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Social Sciences
Customer Lifetime Value
100%
Deregulation
25%
Technological Change
25%
Sales
25%
Consumer Behavior
25%
Information Technology
25%
Economics, Econometrics and Finance
Customer Value
100%
Revealed Preferences
20%
Deregulation
20%