An Investigation and Conceptual Models of SMS Marketing

A. Dickinger, P. Haghirian, Jamie Murphy, Arno Scharl

Research output: Chapter in Book/Conference paperConference paperpeer-review

107 Citations (Scopus)
Original languageEnglish
Title of host publicationProceedings of the 37th Annual Hawaii International Conference on System Sciences
Place of Publicationhttp://csdl.computer.org/comp/proceedings/hicss/2004
PublisherIEEE, Institute of Electrical and Electronics Engineers
PagesN/A
Volume2004
EditionHawaii
Publication statusPublished - 2004
EventAn Investigation and Conceptual Models of SMS Marketing - Hawaii
Duration: 1 Jan 2004 → …

Conference

ConferenceAn Investigation and Conceptual Models of SMS Marketing
Period1/01/04 → …

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