An Examination of Factors Influencing Chinese Student-Consumers Intention to Study Vocational Education and Training (VET) in Australia: A Theory of Planned Behaviour Approach

Norman Baker

Research output: ThesisDoctoral Thesis

Abstract

International student revenue is the third largest export for Australia at $15b. This research examines the factors that impact on Chinese students' Intention to study Vocational Education and Training (VET) in Australia.
Survey data was collected from students studying at two Chinese colleges. Factor Analysis and Structural Equation Modelling was used to· analyse this data. Ajzen's Theory of Planned Behaviour was used to assess student intention.
Student's perceived control over the decision to study overseas was the slrongest predictor of their Intention to study VET in Australia. The availability of courses, destination characteristics, employment and migration opportunities, were also factors.
LanguageEnglish
QualificationDoctorate
Awarding Institution
  • The University of Western Australia
Supervisors/Advisors
  • Mazzarol, Timothy, Supervisor
Thesis sponsors
Award date11 Apr 2018
DOIs
StateUnpublished - 2018

Fingerprint

vocational education
Vocational Education
examination
student
overseas
factor analysis
revenue
migration

Cite this

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title = "An Examination of Factors Influencing Chinese Student-Consumers Intention to Study Vocational Education and Training (VET) in Australia: A Theory of Planned Behaviour Approach",
abstract = "International student revenue is the third largest export for Australia at $15b. This research examines the factors that impact on Chinese students' Intention to study Vocational Education and Training (VET) in Australia. Survey data was collected from students studying at two Chinese colleges. Factor Analysis and Structural Equation Modelling was used to· analyse this data. Ajzen's Theory of Planned Behaviour was used to assess student intention. Student's perceived control over the decision to study overseas was the slrongest predictor of their Intention to study VET in Australia. The availability of courses, destination characteristics, employment and migration opportunities, were also factors.",
keywords = "International student marketing, Factor Analysis, Structural Equation Modelling, Factors influencing Chinese students, Student-consumers, Theory Planned Behaviour, Vocational Education & Training (VET), International Students",
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year = "2018",
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school = "The University of Western Australia",

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N2 - International student revenue is the third largest export for Australia at $15b. This research examines the factors that impact on Chinese students' Intention to study Vocational Education and Training (VET) in Australia. Survey data was collected from students studying at two Chinese colleges. Factor Analysis and Structural Equation Modelling was used to· analyse this data. Ajzen's Theory of Planned Behaviour was used to assess student intention. Student's perceived control over the decision to study overseas was the slrongest predictor of their Intention to study VET in Australia. The availability of courses, destination characteristics, employment and migration opportunities, were also factors.

AB - International student revenue is the third largest export for Australia at $15b. This research examines the factors that impact on Chinese students' Intention to study Vocational Education and Training (VET) in Australia. Survey data was collected from students studying at two Chinese colleges. Factor Analysis and Structural Equation Modelling was used to· analyse this data. Ajzen's Theory of Planned Behaviour was used to assess student intention. Student's perceived control over the decision to study overseas was the slrongest predictor of their Intention to study VET in Australia. The availability of courses, destination characteristics, employment and migration opportunities, were also factors.

KW - International student marketing

KW - Factor Analysis

KW - Structural Equation Modelling

KW - Factors influencing Chinese students

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KW - Theory Planned Behaviour

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KW - International Students

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