Original language | English |
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Pages (from-to) | 119-127 |
Journal | Consumer Satisfaction, Dissatisfaction and Complaining Behavior |
Volume | 11 |
Publication status | Published - 1998 |
"After I had made the decision, I..." Toward a Scale to Measure Cognitive Dissonance
D. Hausknecht, Jill Sweeney, G.N. Soutar, L.J. Johnson
Research output: Contribution to journal › Article › peer-review